One of the most important things about being a student makeup artist is networking with other creatives and potential clients inside and outside of university. For many people, this can be extremely daunting and can cause a lot of anxiety, but this is an essential skill you will need throughout your entire career. The best way to get over this fear is by throwing yourself into the deep-end and doing this while you’re studying is the best time to do so. This gives you plenty of time to perfect your networking skills and you may find yourself working with these people in the future who could potentially get you work. If you feel like you need some advice on this, take a look at these top tips which may help you get the ball rolling.
#1 Say YES to opportunities
Saying yes to work is the first step you have to undergo. This is the ultimate breakthrough moment for any creative. The second you start saying yes to more, the quicker you will get into the routine of socialising and working with new people. Once the nerves begin to go, you will become more relaxed and it’ll mean you can start enjoying the whole experience. The more opportunities you say yes to, the bigger your network will grow, but the one thing to make sure you aren’t doing is overdoing it. By all means, work extremely hard at this, but taking care of yourself is the most important thing. Know when to say no too!
#2 Hand out business cards
You may or may not have created your own business cards, but if you have, handing these out at any opportunity you have is a great idea! Keeping them simple and straight to the point featuring all of your social media handles make it easy for the receiver to find you online and stay in touch. They don’t even have to be expensive or fancy. Solopress is a great place to start!
#3 Utilise your social media platforms
In this day and age, social media can make or break your career. Keeping active on social media platforms like LinkedIn and Instagram is one of the most effective ways to connect with other creatives and to showcase your work. Comment on other creatives work and use hashtags and stories to reach as many people in the industry as you can. Instagram is now one of the most popular platforms for showing off your portfolio to hundreds of people worldwide and is key to getting freelance work. I find this is where I connect with creatives the most. Make sure to keep it professional and know what is and isn’t appropriate to post.
#4 Make a lasting impression
When working on jobs in and outside of the university, make sure you’re approachable and personable. Being friendly and kind is such an important job as a makeup artist because you want your client or model to feel at ease. Talk to whoever is in the chair about their life and you will probably find they ask you about yours. The more your creative team and clients like you the more likely they are to ask you back for another job or recommend you to other people in the industry. Never underestimate the power of word of mouth… People will find out about you quicker than you think. Make a good impression and leave an imprint on them! As cliche as it sounds, you are only as good as your last job so make it count.